The words, defined.

Structured data is code that helps search engines understand your content and unlock rich results. Learn what it is, how it works and why it matters.

What is tokenisation in online payments, how does it protect card data and how does Shopify use tokens for saved cards, B2B and subscriptions?

What are transaction fees and how do they work on Shopify? Fixed and percentage rates, the third-party fee and a fee table for each payment method.

Upsell is a sales technique that upgrades a customer to a higher value option. Learn how upsell increases order value and long term revenue in digital.

A URL is the web address of a page or file. Learn how URL structure works, why it matters for SEO and analytics, and how to keep URLs clean and scalable.

What are wallets such as Apple Pay, Google Pay and Shop Pay, what does an accelerated checkout cost on Shopify, and what about discount codes?

Website migration means making major structural or technical changes to a site while protecting SEO, traffic and conversions. Learn how it works and key steps.

What is Wero, why is iDEAL becoming Wero and what changes in Belgium next to Bancontact? The timeline to 2027 and what your Shopify store needs to do.