Shopify knowledge base

Everything we know about Shopify, by topic.

Each topic gathers the guides and definitions we have written on one part of running a Shopify store, so you can read your way through it in order.

The topics

11 topics, 8 articles and 50 definitions.

  1. Payments & checkout

    How customers pay on a Shopify store: Shopify Payments, local methods like Bancontact and iDEAL, the checkout itself, payouts and disputes.

    1 definition

  2. Shopify costs & pricing

    What a Shopify store really costs: the subscription, payment fees, apps, a theme or a custom build, and the work after launch.

  3. Getting a Shopify store built

    Getting a Shopify store built: a theme or a custom design, Liquid or headless, and who to build it with.

    2 articles · 3 definitions

    Latest

  4. Migrating & comparing

    Moving a store to Shopify and comparing platforms: WooCommerce, PrestaShop, Lightspeed and Tilroy, and how to keep your rankings and data.

    2 articles · 2 definitions

    Latest

  5. Growth: SEO, CRO & marketing

    Growing a Shopify store: SEO, conversion rate optimisation, paid marketing and the tracking that tells you what works.

    4 articles · 39 definitions

    Latest

  6. Integrations & automation

    Connecting Shopify to the rest of your business: ERP, PIM, CRM, accounting and the automations that run between them.

    2 definitions

  7. Shopify apps

    Choosing, combining and building Shopify apps without slowing your store down or paying for the same feature twice.

  8. Shopify B2B

    Selling to businesses on Shopify: company accounts, their own prices and catalogs, payment terms and ordering that suits trade buyers.

  9. Selling internationally

    Selling in several countries from one Shopify store: markets, languages, currencies, domains and the SEO that makes each version findable.

    1 definition

  10. Omnichannel & POS

    Running shops and a webshop as one business: Shopify POS, shared stock, and the choice between Shopify at the till and keeping your current POS.

  11. AI & agentic commerce

    How AI changes ecommerce: AI search and answer engines, shopping agents that buy on a customer's behalf, and what a Shopify store needs to be ready.

    2 definitions