Google Insights for marketeers
Google..The mother of digital. We do our best to stay up to date of the latest news, and publish it all right here.
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A report on the top domains in Belgium in 2025
Curious about the year of the top domains in SEO in Belgium? We analysed the 150 domains with the highest visibility. Read all about it here.
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Comparing the Best Chrome Extension for SEO
Looking for the best free SEO tool? See how 6th Man’s SEO Chrome extension stacks up against Google, Moz, Ahrefs and more, with clear picks by use case.
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Can you import Ahrefs domains into Semrush?
Learn how to import Ahrefs domains into Semrush, clean your backlink data, and use it for audits, outreach, and smarter SEO decisions.
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ahrefs vs semrush: backlink data, accuracy, and pricing compared
In depth Ahrefs vs Semrush comparison focused on backlink data, accuracy and pricing to help lean B2B and ecommerce teams choose the right SEO tool.
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Google E-E-A-T: What is it?
Learn what Google E-E-A-T means, how it influences ranking without being a direct factor, and how to prove real experience and trust with your content.
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GA4 without cookies: does it work and is it legal in Belgium?
Wondering if GA4 requires cookies or consent in Belgium? Learn how GA4 works with and without cookies, what GDPR allows, and how to stay compliant.
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Performance Max explained: assets, audience signals, and control levers
Learn what Performance Max is, how it works across Google channels, which assets and audience signals to use, and what control levers still matter.
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What is the difference between GA4 and Firebase Analytics?
Understand the difference between GA4 and Firebase Analytics, when to use each, and how to set them up for accurate, growth-focused tracking.
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What is the page_view event in GA4?
Learn what the page_view event in GA4 tracks, how auto and manual pageviews work, key parameters, reports, and how to fix common tracking issues.
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What's the difference between SEO and SEA?
No-fluff breakdown of how SEO (organic/owned/earned, longer-term) differs from SEA (paid, immediate traffic). When to use each and how to combine them.
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What is DV360?
Learn what DV360 is, how Google's Display & Video 360 DSP works, how it differs from Google Ads and competitors like The Trade Desk, and when to use it.
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why Google replaced Universal Analytics with GA4
Why was Universal Analytics sunset? Learn why Google moved to GA4, how it fixes privacy and cross-device limits, and steps to migrate without losing data.
Read more >Glossary terms
keyword volume
Keyword volume is the average number of monthly searches for a term. Learn how to use keyword volume to prioritise SEO and paid search opportunities.
Read more >Responsive Search Ads
Responsive Search Ads let Google mix your headlines and descriptions to match each search. Learn how they work and how to use them for better results.
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