Guides and playbooks
Our guides are built to give Marketing Managers, CMOs, and Founders the clarity they need to make smarter decisions, faster. Each guide breaks down complex topics into simple, actionable steps you can apply immediately across marketing, tech, and operations. From channel strategy and tooling to analytics, automation, and optimization, these resources help you build stronger systems, sharpen your execution, and drive consistent growth without the guesswork.
ahrefs vs semrush: backlink data, accuracy, and pricing compared
In depth Ahrefs vs Semrush comparison focused on backlink data, accuracy and pricing to help lean B2B and ecommerce teams choose the right SEO tool.
Read more >
How to use Hotjar for conversion optimisation in 2025
Learn how to use Hotjar in 2025 to find friction, fix leaks in your funnel, and grow conversions. A practical, data-driven guide for busy marketers.
Read more >
.jpeg){kind=small}
Must-read books for digital marketeers in 2026
Discover the best books for digital marketeers in 2026, from growth and SEO to product led marketing, handpicked for busy founders and CMOs in Europe.
Read more >
GA4 without cookies: does it work and is it legal in Belgium?
Wondering if GA4 requires cookies or consent in Belgium? Learn how GA4 works with and without cookies, what GDPR allows, and how to stay compliant.
Read more >
How to remove 'Powered by Shopify' from your webshop
Remove the 'Powered by Shopify' text from your webshop: step-by-step using theme language or code, mobile & Dawn tips, and quick replacement ideas.
Read more >
How to exclude internal traffic in GA4 (2025 guide)
Practical 2025 guide to exclude internal traffic in GA4. Define internal IPs, set traffic_type filters, test with GTM or data layer, and fix common issues.
Read more >
How to set up a cookie banner that complies with GDPR
Guide for growth teams: set up a GDPR-compliant cookie banner, block nonessential tags until consent, log consent, and reduce legal risk. Contact 6th Man.
Read more >
how to use Facebook ads for B2B sales: a step-by-step playbook
How to use Facebook Ads for B2B sales: playbook with funnel mapping, ABM targeting, Pixel + CAPI setup, measurement tips, and a quick checklist.
Read more >
How to calculate B2B SaaS metrics in 10 core formulas (2025)
How to calculate B2B SaaS Metrics: 10 formulas, data sources, benchmarks, and quick fixes to cut CAC, boost MRR, and improve retention.
Read more >
How to migrate from WordPress to Webflow CMS in 7 steps
Guide to migrate WordPress to Webflow CMS: audit, map content, import (CSV/API), rebuild templates, set redirects, test, launch and monitor SEO.
Read more >
Webflow speed optimization guide: audit, fix, measure
Webflow speed optimization guide: audit, fix, measure. Quick wins for images, fonts, scripts, CMS and monitoring—practical steps for faster pages.
Read more >
How to design winning landingpages: a conversion-first framework
How to design winning landingpages: A conversion-first playbook with hero-to-CTA wireframes, copy swipes, CRO tests, GDPR UX tips and speed checklist.
Read more >Glossary terms
Sprint
Learn what a sprint is, how it works in agile and Scrum, and how focused work cycles help B2B and e‑commerce teams move faster with predictable growth.
Read more >