Our Philosophy

At 6th Man, we don’t do cookie-cutter campaigns—instead, we seamlessly plug into your team, amplifying your strengths and driving measurable growth. Our philosophy is built on proactive collaboration, strategic agility, and an unwavering focus on results, so you can tackle every marketing challenge with confidence.

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What makes 6th Man different

Our difference with traditional agencies
6thman vs Agencies
6thman vs Agencies

We put our money where our mouth is

Imagine selling services or strategies to a client, but being too scared to put your own money in? We believe in the strategies we work with, which is why we use them for our own business too.

Real integration = real integration

We are a marketing team on demand. Meaning, we are your team.
We don’t "service" your business—we embed in it. You get a marketing team, not an external vendor.
You talk directly to the experts.

No margin on media spend

We had the luxury to learn from absolute units in media management, early in our careers. We were thought not to take margins on mediaspend. And to put transparency above everything. So that's exactly what we do. 

We bring expertise, not bodyshopped juniors

Why pay high hourly rates so juniors can learn on your expense?

We work with experienced marketeers.
T- or Pi-shaped marketeers who are experts in their field.

If we don't know, we'll get experts to help

In an environment like ours that moves so quickly, you have to know what you don't know. In case we don't know, we hire experts to help or do it for us. Stick with what you know.

Mediabuying is not just placement—it's precision

We don’t spray and pray. We use data, statistical proof, and tight feedback loops to buy media that performs, not just reaches.

The times of gut feeling have passed

We use databases, research, numbers and data to support our statements or vision.
We are truly data-driven and use statistical proof to make spot-on decisions.

No account managers, but CMOs

We know how important it is to manage a client well. But, we don’t have account managers. By hiring high-end profiles, we have CMOs in-house.
Making account managers obsolete. You work directly with the experts.

Never settle

It's simple: we don't sell you leads, we bring you business. We don't settle for leads.

It's about following what works. Which is unpredictable.

We don't make yearly plans that put every euro in every corner.
We are quick to move budgets - according to what works.
Anyone saying they KNOW something will work, should be kindly invited to put their own money in.
We test properly, but smart. And if it doesn't work, we'll make sure to fix it.
No euro should be spend 'because that's what the plan says'.
No sunk cost fallacy. We test fast, double down on what performs, and ruthlessly cut what doesn’t.

Strategy and research before execution

No campaigns without research. No ads without structure. No building without blueprints.
We play to win, not to look busy.

Don't do Wix

Just, don't. Your website should not just be a digital brochure.
It's your best closer. Make the investment. Reap the benefits for years to come.

We do NOT:
Work on an hourly rate
Build cheap websites
Settle for vanity metrics
Make juniors learn on your bill
4.9

Average rating based on 20+ reviews

Sixthman Sortlist
5.0

Arthur and his team built a website for us from scratch that is seamlessly integrated with all the new tools needed to compete effectively with our colleagues.

Nicolas Nys
Inboedelservice Leuven
5.0

The dedication, drive, and knowledge that Arthur brings to the table. A true expert in his field, he always works in a very well-founded manner. He ensures that you achieve results and also explains in clear language how the results were achieved and where there is still room for improvement. His eye for detail and the speed and openness of mutual communication were excellent.

Louis Helsen
De Plantrekkers
5.0

Sixthman assisted us with a specific recruitment campaign. We were very surprised by the speed of the results!

Amaury Stroobant
WAVEMATE BV
5.0

Sixth Man worked very proactively and meticulously on our campaigns. They provided a total package, from setting up the advertisements to management and detailed reporting.

Wout Blockx
Bast Agency