SCALARA, a German proptech startup, needed a reliable and scalable stream of inbound leads to fuel their growth. Competing in a fast-moving real estate technology space, the challenge was clear: reach high-value prospects efficiently and stand out in a competitive market.

Our team built an integrated SEO and SEA strategy focused on capturing both short-term paid traffic and long-term organic visibility. We identified intent-driven search terms, optimized ad copy and landing pages, and built a foundation for organic rankings through technical SEO and relevant, localized content.