On january 1st 2023, deplantrekkers.com started a trajectory with us with 1 simple goal: get more relevant organic traffic to grow the brand. The results? They are the biggest non-chain and non-farmer owned webshop in BeNeLux. We used SEO, SEA, automation and custom shopify developement on the webshop to get there.

On January 1st, 2023, DePlantrekkers.com teamed up with 6th Man Digital with one clear goal: grow relevant organic traffic and build brand visibility across the BeNeLux region. What started as a focused SEO trajectory quickly evolved into a full-funnel digital partnership, combining SEO, SEA, marketing automation, and custom Shopify development to unlock scalable growth.
We optimized the technical SEO foundation, improved site speed and structure, and implemented targeted keyword clusters around high-intent search terms. Our team also built custom Shopify components to enhance UX, drive conversions, and automate critical workflows. Alongside this, Google Ads campaigns and email automation helped accelerate both awareness and repeat purchases.
One year later, De Plantrekkers became the largest non-chain, non-farmer-owned webshop in the BeNeLux. Their organic visibility skyrocketed, with keyword rankings improving across all major plant and gardening terms. Paid campaigns delivered consistent, profitable traffic, while marketing automation turned one-time buyers into loyal customers.
The result is a profitable, data-driven growth engine built on SEO excellence, smart automation, and a custom Shopify experience that scales effortlessly.