We don’t just participate, we play to win

Marketing for businesses with (complex) products

When your product is complex, your marketing needs to make it simple, without losing the substance. At 6th Man, we help technical, industrial, and product-driven companies bridge the gap between innovation and market impact. We combine strategy, content, and data to position your product clearly, reach the right buyers, and drive commercial growth.

Trusted by 20+ top companies.

Growth requires more than ads or SEO alone. At 6th Man, we bridge media, data, and development, so nothing falls between the cracks. Where others stop, we go all in.

How we help complex product businesses grow

Product positioning

We define your message so your audience understands what your product does and why it’s better.

From launch planning to scaling, we help you bring your product to market with confidence and structure.

Go-to-market strategy

Content and messaging

We turn complex specs into clear, customer-focused communication that drives engagement.

We combine paid, SEO, and analytics to generate consistent, high-quality demand.

Digital performance

99%

Average core web vitals score of websites we build

+€1M

Ad spend in the last three years

+200M

Impressions from organic rankings in Google in 2024

30+

5 star reviews on Google and Sortlist

Why complex products need smarter marketing

Marketing a complex product isn’t about flashy ads or features. It’s about helping people get it and building trust in what you’ve built. At 6th Man, we work with deeptech, B2B, and industrial companies to uncover the essence of their product and turn that into marketing that drives real business outcomes.

We translate innovation into growth

Our clients build the future. We make sure the market understands it.

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6th man team

Our product solutions

Where others stop at awareness, we go all in, from defining your offer to building the funnel that converts it.

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🚀

High-volume e-commerce

Scale faster with performance marketing built for speed, reach, and ROI.

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♟️

High-ticket e-commerce

Turn complex buying decisions into confident conversions through smart, data-driven marketing.

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What
marketing team on demand

really means

We integrate with your team

We don’t work for you, we work with you. Our experts plug directly into your marketing operations, aligning with your tools, goals, and workflows. You get the speed and collaboration of an in-house team, without the hiring hassle.

Need us in your office? We’ll be there. Prefer to keep it remote? That works too. Our flexible setup means we adapt to your needs, not the other way around.

Remote or on-site, whatever gets results

No middlemen. Direct access to experts.

You work directly with the people doing the work: strategists, designers, developers, and growth specialists. No account managers, no layers, no lost context. Just clear communication and fast action.

Technical, creative, and strategic minds under one roof. From marketing automation and CRM to content, performance, and design, our team combines every skill you need to move the needle. That’s how we cover more ground and deliver faster.

One team, all the expertise you need

Case Studies

Step into our cases, where each success story is a game-winning play that proves our strategies deliver the ultimate competitive edge.

Discovering organic search opportunities for Haystack

We guided Haystack through a Sprint 0, uncovering untapped organic search opportunities. This foundation gave them a clear SEO roadmap to grow visibility and attract their ideal audience.

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Sprint 0
SEO & SEA
|
2025

Realtime auction application for Mercedes

We created a real time auction web application to use during the stars&fashion event of Mercedes VDH.

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Design & Development
|
2025

Website redesign for MDH

MD Hospitality had an outdated website that was difficult to manage. The result: a modern, fast, and fully CMS-driven website in three languages (NL/FR/EN), ready for growth.

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Design & Development
Automation
|
2025

Website Development for Antiquair Online

Antiquair Online had an outdated site without a clear SEO foundation. The request: a Webflow website with a unique vintage look, optimized for organic growth and easy management.

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Design & Development
SEO & SEA
|
2025

Website redesign for ISL

Inboedelservice Leuven had an outdated website that converted poorly and was difficult to manage. The request: a modern, fast, and fully CMS-driven website with a focus on conversion and subtle animations.

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SEO & SEA
Design & Development
|
2025

Lead generation For SCALARA

The German proptech startup SCALARA needed a new stream of leads. We used SEA and SEO to gather them. The results speak for themselves.

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B2B Marketing
SEO & SEA
|
2025

(Anonymized) Lead generation for a local moving company.

On january 1st, we started a lead generation campaign using SEO and SEA for a local moving company. We consistently grew the amount and lowered the cost through smart landingpages, SEO and SEA.

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SEO & SEA
|
2025
Lead generation for a local moving company

Kramon

The internation renowed photographer and author Kristof Ramon, needed a webshop to sell his books and prints. We made sure all technicalities were spot on.

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B2B Marketing
|
2024

SEO for deplantrekkers.com

On january 1st 2023, deplantrekkers.com started a trajectory with us with 1 simple goal: get more relevant organic traffic to grow the brand. The results? They are the biggest non-chain and non-farmer owned webshop in BeNeLux. We used SEO, SEA, automation and custom shopify developement on the webshop to get there.

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SEO & SEA
|
2023
De Plantrekkers Case Study

Why choose 6th Man for your complex product business

Most agencies don’t understand how to market complex products. We do. 6th Man connects product, marketing, and data into one clear growth system, helping you communicate your value, reach your audience, and drive measurable results.

Deep understanding

We know how to position technical products for both technical and commercial buyers.

Strategic clarity

We help you simplify your story without losing your edge.

Full-funnel marketing

From awareness to conversion, we connect every stage of your customer journey.

Direct access to experts

No middlemen, no juniors, just experienced marketers who get your business.

Integrated growth approach

We align media, data, and development so nothing falls through the cracks.

Transparent scope-based pricing

Clear deliverables, clear invoices, and results that speak for themselves.

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4.9

Average rating based on 20+ reviews

Sixthman Sortlist
5.0

Arthur and his team built a website for us from scratch that is seamlessly integrated with all the new tools needed to compete effectively with our colleagues.

Nicolas Nys
Inboedelservice Leuven
5.0

The dedication, drive, and knowledge that Arthur brings to the table. A true expert in his field, he always works in a very well-founded manner. He ensures that you achieve results and also explains in clear language how the results were achieved and where there is still room for improvement. His eye for detail and the speed and openness of mutual communication were excellent.

Louis Helsen
De Plantrekkers
5.0

Sixthman assisted us with a specific recruitment campaign. We were very surprised by the speed of the results!

Amaury Stroobant
WAVEMATE BV
5.0

Sixth Man worked very proactively and meticulously on our campaigns. They provided a total package, from setting up the advertisements to management and detailed reporting.

Wout Blockx
Bast Agency